Join Leith and award-winning comedian Ria Lina as we explore the surprising ways that humour can help us communicate better. The 8-part podcast series will explore topics ranging from the science of humour, to the return of comedy in advertising, to the ways that humour can help us deal with difficult or taboo health conditions.
Can health advertising be funny? These ads prove they can.
An award winning comedian with an extensive background in science, Ria Lina has collaborated with Leith to bring this unique podcast series to life. You might have seen her on Live at the Apollo, Have I Got News For You, and Mock The Week or even heard her on shows such as The News Quiz, The Now Show, Sky News, and Times Radio.
Joining Ria, the podcast features a panel of experts ranging from neurosciencists, researchers, marketers, healthcare professionals, strategists, and patients to cover the intersection of where humour and health meet.
Episode 5
Why is humour absent in health marketing? What’s so funny about incontinence? Our panel explores the unique barriers in health and pharma, discusses how agencies can encourage brave ideas, and examines data on humour’s effectiveness in advertising.