Episode 8: What patients REALLY think: The do’s and don’ts of using humour in health comms

What patients REALLY think: The do’s and don’ts of using humour in health comms

Episode 8

Humour can ease anxiety in patients, but is it always appropriate? Join our panel of patients and healthcare marketing experts as they discuss the art of using humour and building stronger connections with your audience. A masterclass in patient-centricity.

27th March

Hosts & Speakers

Ria Lina

Award-Winning Comedian

You might have seen Ria Lina on Live at the Apollo, Have I Got News For You, and Mock The Week or even heard her on shows such as The News Quiz and The Now Show. Before she went into comedy she was a virologist and then an IT Forensic Investigator for the Serious Fraud Office, and as a result of her science background, she's also a regular pundit on Sky News, and Times Radio.

Vic Milne

Head of Strategy at Leith

Vic is Head of Strategy at Leith and is very proud to manage a team of brilliant people with capabilities ranging from traditional brand planning to digital ecosystem modelling. In her 27 years in the industry she has worked across a multitude of campaigns that range from selling whisky and fizzy pop to behaviour change to improve health outcomes – the irony of this combination is not lost on her.

What patients REALLY think: The do’s and don’ts of using humour in health comms

Hosts & Speakers

Ria Lina

Vic Milne

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